Social media, it’s everywhere, always.
For years now, marketers have been using new tools to tap into the constantly evolving world of social media, trying to figure out ways to incorporate it into marketing plans and just generally using it to expand a business’ reach and product awareness. Instagram, like many other social media sites, is mainly accessed by phone, and this is critical to a marketing campaign. With the world wide web now being accessed mainly by mobile phones, business’ have to ensure their websites are 100% compatible with mobile viewing. Not only has this become essential from a viewers perspective, but now mobile optimization of a website is taken into considering regarding page rank.
Back to the question, Instagram can be used in a wide range of ways to marketing your Business or product, and we will explain as many of these ways as possible. Firstly, engagement. Make sure someone within your business has constant access to your company Instagram, consider linking it to your phone or enabling notifications on your computer and engage with your view base. Every single person that likes your Instagram picture, comments on it or followers you is a potential customer. Reply to as many comments as possible, like other peoples pictures in return and occasionally hand out a follow, this will create a customer bond, and by doing this you’re already excelling against your competitors.
Next, content. Regular content is the key to really growing your Instagram. Try and upload daily if possible, but don’t ‘spam’ (by this – we simply mean don’t post too often). If you’re ever wondering what to do upload to your Instagram profile, simply take some photos of your product, day to day operations or even some members of staff. Try to keep it fresh, different and above all, visually appealing. If you can post daily, you’ll have a growing base of followers in no time!
The last thing I will talk about, is probably the most important. Hashtags. Make the most of what Instagram is giving you. Every day, hundreds upon thousands of people will search for Hashtags that are in some way, related to your business. This is exactly how new people are likely to find you and your business, so make sure you include them. Below we have developed a few bullet points, with clear instructions on how to hashtag effectively:
- Only post relevant hashtags, for example, if your product is a new protein bar, use hashtags like: #Gym #Muscles #Protein e.t.c. Don’t just use broad hashtags that aren’t related to your business. A lot of Instagram accounts fall into the trap of including #LikeForLike and similar on their posts, we advise you to avoid these hashtags.
- Keep it short – Don’t over use hashtags, try and include 5-8 on each post.
- Search for other hashtags – try and like other photos that appear under the hashtags you want to target.
If you really want to grow your social media presence, do it with us here at speedy likes! You can buy Instagram Followers and likes via our website, or contact us if you need any help. Here at Speedy Likes, your service is always delivered within 24 hours making us the fastest place to buy Instagram followers and likes. Get started today!